Winter University 2007: A Meeting of Markets |
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| 25-01-2007 |
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International managers from the print media industry to meet at the Winter University 2007 in Shanghai.
For the sixth time Heidelberg is issuing invitations to its annual Winter University. From March 11 to 16, international managers from the print media industry will meet for a five-day refresher seminar program where they can exchange ideas on current developments and trends in the industry. The venue for the Winter University 2007 is Shanghai.
Shanghai is one of the most modern and fascinating cities in the world. With its heady rate of growth and futuristic atmosphere, more than almost any other city in the world, the southern Chinese metropolis gives a tangible sense of the potential and opportunities of globalization. This makes it the ideal venue for the Winter University 2007 of the Print Media Academy.
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“The Winter University has established itself in the industry as an international forum,” says how Bernd Schopp, Head of Marketing for the Print Media Academy. “This is where top international managers find out about current developments and exchange experiences, so as to be fully prepared to meet the future challenges that await them.”
How should I position my company in regard to my competitors? What investments do I make to make my company competitive in the future? How do I guarantee outstanding quality and optimise my workflow? And, finally, what will the successful marketing of my products look like? These are the central issues that companies have to face if they want to be successful in today’s markets.
These are the very issues that form the focal point of the presentations, workshops and discussions of the Winter University 2007. As in previous years, the Print Media Academy has invited top quality speakers. Along with in-house specialists from Heidelberg, there are famous industry experts from Australia and South East Asia, as well as top ranking representatives of the Chinese print media industry. All of them will be presenting their views and experiences reflecting what happens in practice.
There is also time outside the seminars for specialist discussions and some personal networking – whether over lunch, at evening get-togethers or on a joint plant visit to Shanghai Tobacco Printing. As they exchange views with colleagues from various countries, participants obtain valuable insights into other markets and can take away from this some ideas for their own strategies.
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The Winter University 2007 is taking place in the Ramada Plaza Shanghai. The hotel is on the famous Business Mile of the Nanjing Road, not far from the legendary ’Bund’ and the People’s Square. The cost of the seminar is 3,500 US dollars (2,700 Euros). The price includes accommodation, lunch and drinks, as well as all seminar documents and specialist literature. The languages of discourse in the seminar are English and Mandarin Chinese, with simultaneous interpretation available.
Please downland the brochure here.
For more information:
Melanie Dooley Marketing Co-ordinator Heidelberg Australia Tel.: +61 (0)3 9205 4206 Email: melanie.dooley@heidelberg.com
Greg Grace Manager Education & Special Projects Heidelberg Australia Tel.: +61 (0)2 9318 5222 Email: greg.grace@heidelberg.com
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